Summary
Product and design executive with 20+ years of experience helping organizations turn complex problems into clear strategies, compelling products, and measurable business outcomes. Experienced building and leading design organizations, shaping product strategy, and partnering with executives across B2B SaaS, FinTech, EdTech, and enterprise technology.
Selected Impact
Rebuilt a design and research organization from near-scratch at a Series C FinTech, growing the team and building a 250-participant customer research panel while contributing to $35M in ARR growth over three years.
Directed the vision, strategy, and delivery of a new enterprise SaaS offering that generated $10M in ARR during its first 12 months.
Transformed the digital sales and account opening experience for a leading enterprise bank, earning two Forrester awards for Best U.S. Bank Sales and Account Opening Experience.
Created and delivered the 2023 Product Innovation Keynote at a national customer conference, translating product strategy into a stage-ready executive narrative.
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Experiences
B2B SaaS & Product Leadership
Capital One Software · Total Expert · Salesforce
2017–Present
The most recent chapter of my career has expanded design leadership into product strategy, 0→1 product development, organizational transformation, go-to-market, executive communication, and AI-enabled ways of working.
Capital One Software
Director, Head of Experience Design — Databolt
2024–Present
Building a global product design organization for an enterprise data security platform while applying emerging AI tools to product vision, prototyping, and executive alignment.
Total Expert
Vice President, Head of Product Design & User Research
2020–2023
Rebuilt design and research from near-scratch at a Series C FinTech, helping establish a customer-centered product practice and contributing to $35M in ARR growth.
Salesforce
Sr. Director, Product Design & User Experience — Commerce Cloud
2017–2020
Led design for Commerce Cloud and directed the vision, strategy, and design of a new Order Management product that generated $10M in ARR during its first year.
Enterprise UX & Transformation
McGraw Hill Education · Bank of America
2006–2017
A foundational leadership chapter focused on building organizations, transforming design practices, and learning to operate strategically within complex enterprises.
McGraw Hill Education
Sr. Director, Head of Platform User Experience
2015–2017
Led experience strategy and design maturity across a federated portfolio of 10 EdTech products and built a company-wide accessibility capability spanning more than 2,000 employees.
Bank of America
UX Leadership — Wealth Management, Innovation & Design Strategy, Digital Sales &
Account Opening
2006–2015
Progressed through three leadership roles, building teams and transforming UX from an execution-focused function into a strategic partner across wealth management, consumer banking, and digital sales.
Consulting & Design Strategy
Fitch · Zefer · Filament Group
1999–2006
Built the foundation of my career solving complex business, brand, and customer experience problems within consulting and agency environments across FinServ, Tech and CPG sectors.
Over 20+ years, I've built expertise in the capabilities that connect design, product, strategy, and business.
Exepertise
Build & Transform Organizations
Build design and research organizations from the ground up, establish effective practices, develop leaders, and evolve teams as business needs change.
Experience:
Capital One Software · Total Expert · Salesforce ·
Bank of America · McGraw Hill Education
Shape Product Strategy
Connect customer insight, market conditions, business objectives, and product opportunities to help leadership teams determine where to invest and what to build.
Experience:
Total Expert · Salesforce · Bank of America
Influence Across Boundaries
Build alignment and move decisions forward across product, design, engineering, marketing, sales, and executive leadership—even when authority and expertise are distributed.
Experience:
Bank of America · McGraw Hill Education · Salesforce · Capital One Software
Lead 0→1 Products
Turn ambiguous opportunities into product vision, strategy, prototypes, and shipped products—with experience taking new enterprise offerings to meaningful commercial outcomes.
Experience:
Salesforce · Total Expert · Capital One Software